Patrick Coolen

Head, HR Metrics & Analytics


Speaking on:

People Analytics Consultancy: Turning HR Into a Revenue Centre

Session outline

As your analytics capability develops, there are opportunities to use this externally to generate revenue. Hear how ABM AMRO have made waves at board level by returning a direct ROI.


Patrick is a senior all round HR expert/manager with over 17 years of experience in HR. He is a member of the HR management team at ABN AMRO and is an expert in HR analytics, HR IT and strategic workforce planning.

With two degrees, one Masters in Management of Information and one MSc in Cooperative Computing, he started his career in IT and moved to HR in 1999. Ever since he has been fascinated with the potential of recruitment, talent and performance management to support business strategy. Patrick is a true believer of bringing HR back into the centre of decision making by making HR more fact-based and data savvy.

He is a frequent speaker on HR analytics and strategic workforce planning summits and conferences (e.g. HR Tech World/Europe, Innovation Enterprise, QnA International, IconGroup, Stamford Global, HROToday). Follow him on Twitter @patrickcoolen and/or flipboard ‘HR Analytics’.

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